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Nov 14, 2022

Don Hammond, COO at Lightning Fit, the undisputed industry leader in EMS fitness technology, has scaled start-ups from 0 to 8 figures, and from 8 to 9 figures. In this episode we unpack some of the keys to his success.


  • The 3 legs of the stool needed for a start-up to scale.
  • How to build a scalable and repeatable process.
  • The importance of teaching the basics.
  • How VPs can grow into CROs.
  • Hiring good people and setting expectations.
  • Building a winning formula.

This episode is PACKED with so much information and can definitely add value to your toolbox whether you’re new to the game or already operating at the executive level.